Tag: Ohio State University

Buckeye Faithful Wins with OSU Browser Theme

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The Ohio State Buckeyes tipped off this year’s basketball tournament season by giving away a Thad Matta signed basketball to one lucky user of the official Buckeye browser theme. While the field was more crowded than 68 teams, we still emerged with one winner and Martin (Sonny) Mendes was the Buckeye fan who took home the … Continued

99.6% Conversion, Teach Your Old Browser New Tricks

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Marketing Sherpa gave an in-depth look at how the Ohio State University and Fathead used an interactive browser theme to engage OSU fans and offer them a special chance to win an OSU Fathead. 99.6% clicked when promo button was added to browser theme Active users of browser theme grew 52.7% month-over-month Compelling data for … Continued