Read the rest of this page »
COLUMBUS (May 23, 2012) — Brand Thunder LLC (http://www.brandthunder.com), the browser theme specialists, announced today that BT:Engage, the first do-it-yourself browser theme creator for Firefox and Internet Explorer, has surpassed 15,000 publishers in almost 200 countries.
Image via CrunchBase
Patrick Murphy recently did a Brand Thunder interview with Shoestring Ventures, The Startup Bible Blog. One of their questions was “What other web-based products would you recommend to entrepreneurs, business owners or freelancers?” I realized the recommendations fell into categories discussed in our blog post about Sales Strategy: Browser Theme – Hunter vs. Farmer.
Given that start, here’s a short list of tools useful to that category of startup, small or medium business or freelancers. Tools to help you and your clients. Add your favorites in the comments.
Read the rest of this page »
It’s been a good week or so for discussing the merits and capabilities of the browser theme.
From the development side, the Mozilla community is exploring adding new standard functionality in the browser that Brand Thunder showcased in its Personas Interactive extension. Mozilla is considering giving users the ability to expand the space available to the browser theme. Especially for large screen monitors, this capability can offer a more compelling visual. You can vote for the feature of a Persona height adjustment at the Mozilla Add-ons blog.
While this feature is a little nice to have, I think if Personas really wants to make a step forward there are other enhancements found in Personas Interactive that would be a more meaningful step for designers and the end user. Supporting full CSS3 backgrounds and allowing sites to host their own gallery of Personas are a couple of them. Then again, why wait? You can try the functionality out today. The documentation of how to do it is all found at http://brandthunder.com/personas.
If you’re more interested in the business applications of the browser and browser themes in particular, check out a couple recent articles covering Brand Thunder and its work in the interactive browser theme space. Marketing by Deepak offered an in-depth look at business applications and the affinity marketing power of an interactive browser theme. The Metropreneur took its own look at the value of interactive browser themes while also delving into the task of building Brand Thunder the company.
It’s great to see this continued interest around the company and the category we continue to build.
COLUMBUS, OH (May 28, 2009) — Brand Thunder LLC (http://www.brandthunder.com), the custom browser specialists, today announced the beta release of Canvas, a major advance in Internet browser personalization. This lightweight browser enhancement puts the look and feel of the browser fully in the hands of the user by allowing any picture on their computer, or any image on a web page, to be set as the theme for their Internet browser. Canvas is available for download at http://brandthunder.com/Canvas and represents the easiest method to customize the browser on such a personal level.
“Brand Thunder was built on the premise of allowing users to personalize their browser experience,” said Patrick Murphy, founder and CEO of Brand Thunder. “Today, with Canvas, we radically redefine what that means. There’s no other tool that’s as easy to use and gives this amount of visual control over the user’s existing browser.”
With Canvas installed, users may instantaneously wrap the browser with images or photos found on sites like Flickr and Facebook, even animated gifs by right-clicking the image and selecting “Add to Image Canvas.” Any image added to Canvas becomes part of the “MyPix” button, the equivalent of a browser photo album where the user can switch browser themes any time they wish. Clicking the Manage button allows the user to add and remove images, or to modify the look by changing image position, background color and tiling.
“The browser theme offers one of the most visible customizations for the computer,” Murphy said. “Wallpapers and screensavers have been available for a long time, but once software is opened the wallpaper is hidden. The screensaver is primarily on when you’re not at your computer, so you don’t get to enjoy it much. We’ve put the same kind of personalization and ease of use into an application that is open for hours at a time, the browser.”
Brand Thunder’s browser Booms are free, lightweight active customizations that can include themes, toolbars, sidebars and other content or functionality. With a Boom!, users can switch real-time between any of the browser looks they created without restarting their browser. Canvas works with Brand Thunder’s other Booms! offering a custom browser experience as often as users like.
About Brand Thunder:
Formed in April 2007, Brand Thunder creates custom-browser experiences. Brands enjoy a more persistent connection to their Internet consumer through the custom browser Boom!, which increases website visits and revenue. Through a software installation, end users change the look and feel of their Internet browser into an immersive experience from their favorite sports team, entertainment franchise or Internet site. The custom browser Booms! feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other Internet widgets. Current business partners and clients include the Huffington Post, Major League Soccer, NASCAR, NBA, NCAA, NHL, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.
Contact:
Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202
###
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=052866f6-74a4-42ab-8c0b-d02e2ac807ca)
COLUMBUS OH (January 27, 2009) — Brand Thunder LLC, the branded browser specialists, announced today its investment from the Ohio TechAngels and other ‘sidecar’ angel investors to further its work in bringing immersive experiences to the Internet browser.
Brand Thunder reworks the visual style of the browser to match the colors and logos of leading brands, entertainers and sports teams while also adding content and functionality to the browser. The branded browser provides marketers with a persistent means to keep their brand presence with their customer and fans whenever they are connected to the Internet.
The growing list of company’s extending their brand to the browser includes the NASCAR Nationwide Series, internet news blog site The Huffington Post, several National Hockey League teams, NCAA schools, entertainment news site Starpulse, HowStuffWorks.com and more. The full list of active custom browser themes can be found at http://www.brandthunder.com/gallery.
“For a startup company trying to achieve critical mass, it’s a race to reach that state before funds run out,” explained Patrick Murphy, CEO and founder of Brand Thunder. “The investment gives us the necessary financial and intellectual support to become a thriving company.”
Formed in April 2007, Brand Thunder creates a more persistent presence between corporate brands and their Internet consumer through its branded-browser customization, which leads to increased website visits and revenue. Through a software installation, end users change the look and feel of their Internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other Internet widgets. Current business partners and clients include the Huffington Post, NASCAR, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.
Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202
###
Company Profile | |
| Founded: | 2007 |
| Founder: | Patrick Murphy |
| Investors: | TechColumbus Ohio TechAngels North Coast Angels |
| Contact: | Send us a note 614-304-1316 |
| Connect: |
 RSS Twitter YouTube Facebook
|
May 23, 2012 - Brand Thunder DIY Browser Themes Attracting Thousands of Publishers from Around the Globe
March 1, 2012 - Get the OSU Browser Theme for a Chance to Win an Autographed Basketball
 |
Subscribe to the Brand Thunder RSS News Feed |
