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COLUMBUS (May 23, 2012) — Brand Thunder LLC (http://www.brandthunder.com), the browser theme specialists, announced today that BT:Engage, the first do-it-yourself browser theme creator for Firefox and Internet Explorer, has surpassed 15,000 publishers in almost 200 countries.
This week’s browser “Theme of the Week” is a theme created for fans of the game of Chess. This two-player board game with history dating back thousands of years, is played by millions of people around the world and is still one of the most popular board games of all time. This theme features your favorite chess pieces including rooks, pawns, bishops, knights, queens and of course the king, spread out on a Chess board in a stylish theme dedicated to the popular game.
Each week, we look for the best browser theme designs from fans using our browser theme tool. In addition to the best overall design, last week we had another competition for the best celebrity browser theme. The submissions came pouring in and the winners this week are:
Dramatic Lilies
Image via Wikipedia
Wow! What a competition for Best Holiday Browser Theme of 2011. While all five finalists had merit and style, two quickly emerged as contenders for first place: Christmas Ornament and Perfect Christmas Eve. Voting was fast and furious at the end, with the lead changing several times. As in any competition, however, there can only be one winner and for this year, it turned out to be…
Image by zhouxuan12345678 via Flickr
We should have known how popular BT:Engage would be with the gamer community based on our official browser themes for IGN and Major League Gaming.
The IGN and MLG browser themes are among our most popular, and just like many of our browser themes from our professional clients – they’re available for Google Chrome, Firefox or Internet Explorer.
Launching our DIY browser theme creator, BT:Engage, we’re starting to see the range of offerings from game fans and the supporting community. Here’s a quick look at what some of the game forums and fans of a game are building for their browser themes.
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Image via CrunchBase
Patrick Murphy recently did a Brand Thunder interview with Shoestring Ventures, The Startup Bible Blog. One of their questions was “What other web-based products would you recommend to entrepreneurs, business owners or freelancers?” I realized the recommendations fell into categories discussed in our blog post about Sales Strategy: Browser Theme – Hunter vs. Farmer.
Given that start, here’s a short list of tools useful to that category of startup, small or medium business or freelancers. Tools to help you and your clients. Add your favorites in the comments.
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Brand Thunder often finds itself lumped into the category of toolbar. It’s not a comparison I necessarily agree with, but anything that’s a recurring perception is worth a look.
Here’s an overview of toolbars, browser themes and what each can do for your web site, business or community.
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Image by TerryJohnston via Flickr
Brand loyalty is nothing new, but we usually think of Coca-Cola or Nike. Huge global behemoths that consumers ask for by name and wear proudly on their heads, lips, body and feet.
But online marketing has changed the way brand loyalty is acquired and earned. With the explosion of social media, businesses are making a solid attempt to be honest and open in their marketing communications. This plays to the strength of the small or medium business (SMB) since SMBs don’t have the deep pockets for huge marketing spends and agencies leading the social media charge. We do it ourselves and we’re the most knowledgeable and open about our products and companies.
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Image by Getty Images via @daylife
Think of widgets as little single-serving pieces of your web content – easy to pull from your web site and put them wherever they can best boost traffic to your web site. When you first go to create your own browser theme at BT:Engage, you’ll discover a features tab called Widgets. You’ll also uncover how powerful a browser theme can be at increasing traffic and visits to your web site.
Here’s what you need to know.
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Image via Wikipedia
A browser theme is more than a pretty picture, or it should be. That’s why we call ours “interactive browser themes” and we’ve seen browser themes deliver 6 – 12x more clicks than the average visits to our partner sites. You get this return traffic by utilizing the content you’ve already created for your web site. It’s a simple matter of exposing it and directing users back to your site through the browser theme.
Here are some tips to help you get started.
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Company Profile | |
| Founded: | 2007 |
| Founder: | Patrick Murphy |
| Investors: | TechColumbus Ohio TechAngels North Coast Angels |
| Contact: | Send us a note 614-304-1316 |
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May 23, 2012 - Brand Thunder DIY Browser Themes Attracting Thousands of Publishers from Around the Globe
March 1, 2012 - Get the OSU Browser Theme for a Chance to Win an Autographed Basketball
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