Jun 30
Image by brandthunder via Flickr
Marketing Sherpa gave an in-depth look at how the Ohio State University and Fathead used an interactive browser theme to engage OSU fans and offer them a special chance to win an OSU Fathead.
- 99.6% clicked when promo button was added to browser theme
- Active users of browser theme grew 52.7% month-over-month
Compelling data for using the browser to create a persistent communication channel with your audience.
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Posted in News | Tags: brand thunder, Browsers, ecommerce, fathead, internet marketing, Ohio State University, Social media | No Comments »
Jun 24
A little while back, Six Revisions, gave us the opportunity to write a guest blog post on how to design browser themes. I’m going to borrow from that post to highlight the element of logos in the browser theme. It’s mostly a challenge in Firefox because of added capability, and potential pitfalls.
Firefox allows insertion of a logo to the left of the navigation buttons. Your logo can actually shift the entire navigation area to the right. For a brand, this is great. Users, however,
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Posted in BT:Engage, How-to Tutorials | Tags: browser theme, Logo, Mozilla Firefox, Six Revisions, Web browser | No Comments »
Jun 23
Image by brandthunder via Flickr
Bring Music right to your browser along with a chance to win a $25 Amazon Gift Card with our Music Browser theme! One lucky person who downloads our popular interactive Music theme and “Likes” from our post on Facebook or downloads and shares on Twitter will win! Fire Fox users check out theme at http://pages.brandthunder.com/musicpersona@brandthunder.com/download/ff
REMEMBER! You’ve got to Like or Share to Win!
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Posted in News | Tags: browser theme, firefox, music, theme thursday | 5 Comments »
Jun 22
Image via Wikipedia
Google Chrome is the most recent entrant into the browser wars. Chrome has rapidly gained market share since its release and has already found a following amongst web surfers. Through its minimalist design, which is typical of Google products, you’ll find that the web browsing experience has become even easier. Google’s Chrome browser has the same important features as the other two major browsers, Internet Explorer and Firefox, such as multiple tabs, but also features additional ease of use with Google products such as Gmail or Google Docs.
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Posted in Commentary | Tags: background, Google Chrome, Internet Explorer, Mozilla, Philadelphia Flyers, theme, Web browser | 2 Comments »
Jun 17
One of the primary differences between a toolbar and the browser theme is the heavy graphics of the browser theme. This visual prominence is a big plus, but also has its share of negatives. You can overcome users tiring of the theme by keeping it updated with occasional updates and refreshes. These changes will automatically roll out to all the users of your theme.
There are a few steps to achieve this.
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Posted in BT:Engage, How-to Tutorials | Tags: brand thunder, browser theme, harry potter, refresh, updates, Web browser | 2 Comments »
Jun 14
Image via Wikipedia
Internet Explorer is one of the oldest web browsers that is still widely used today. Because it’s been around for over a decade and continues to hold a large share of the market, you can see why it has its loyal fan base. Microsoft has also made it easy to enjoy Internet Explorer by integrating it with the windows operating system.
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Posted in Commentary | Tags: brand thunder, browser theme, Computer wallpaper, Internet Explorer, Web browser | No Comments »
Jun 10
If you’re part of the BT:Engage private beta, you’re seeing the MVP (minimum viable product) of browser theme creation. If you’re not, what you’ve missed is the first steps in automating browser theme creation by allowing anyone to quickly build their own themes for Firefox and Internet Explorer by adding layered background images, logos and navigation toolbar buttons.
Easiest Way to Create Your Own Browser Theme
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Posted in BT:Engage | Tags: brand thunder, browser theme, Facebook, firefox, Internet Explorer, Mongodb, Mozilla Firefox, Web browser | No Comments »
Jun 09
Image by brandthunder via Flickr
Bring the magic of a Starry Night Sky to your browser along with a chance to win a $25 Amazon Gift Card with our Starry Night Browser theme!
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Posted in News | Tags: brand thunder, browser theme, Facebook, Mozilla Firefox, theme thursday, Twitter | No Comments »
Jun 06
Image via Wikipedia
Brand loyalty is fierce among browser users. Everyone seems to have found their favorite browser and uses them consistently, but a few people have become real fans. Some people have found that the time spent on their browser is not enough and they need to show their love for their favorite browser on their desktop background as well. Firefox seems to be one of the brands that inspires to most loyal fan base for Wallpapers.
Though there are many Firefox wallpapers available if you do a simple search for them, you’ll find that there are hundreds, if not thousands, of fan wallpapers available. If you’re in the market for a new desktop background and you love Firefox, you’re sure to find one that suits your style.
Posted in Commentary | Tags: brand thunder, browser, browser theme, firefox, Firefox wallpaper, Mozilla Firefox, wallpaper, Web browser | No Comments »
Jun 03
BT:Engage, Brand Thunder’s new browser theme creation platform, is in private beta after long time being a dream. (You can skip ahead and watch this two minute video showing
how to build a browser theme and engage an audience.)
Brand Thunder is the leader in interactive browser themes. We earned this place by painstakingly building each and every theme. Employing people and procedures that ran the gamut from developers to hackers, megalomaniacs to mono-taskers, kowtowing to cow tipping. We did what was necessary to take a lean team and build a recognized product in the marketplace. And we can’t keep up.
This “build it by hand” product method is great and we’ve got some cool technologies and implementations to show for it, but it’ll never scale.
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Posted in BT:Engage | Tags: brand thunder, browser theme, firefox, Internet Explorer, Mongodb, mvp, PHP, Web browser | No Comments »
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